Pioneering
Creative
Excellence
ardenatech.com
D2C growth is not just traffic. It is conversion, brand trust, creative iteration, and retention working together. Ardena builds the full system: a storefront that converts, measurement that is reliable, creatives that are tested systematically, and lifecycle flows that increase repeat purchases. We also help you clarify positioning so the brand feels distinct and confident, not like another product in a crowded category.
Outcome: healthier CAC, better LTV, and growth that is less dependent on constantly increasing ad spend.
We improve homepage and PDP structure, trust blocks, social proof, shipping clarity, and checkout friction. The goal is measurable conversion lift, not just redesign.
We reduce app bloat, optimise scripts, compress images, and improve mobile speed. Faster sites improve conversion and paid efficiency.
We implement GA4, GTM, server-side tracking, and Meta CAPI to stabilise attribution and platform optimisation.
We build flows for welcome, browse abandon, cart abandon, post-purchase education, replenishment, upsell, and win-back. Segmentation is used to increase relevance and revenue.
We set up a consistent creative testing cadence with structured hypotheses, clear winners, and a process for scaling what works.
We test offers, bundles, and thresholds using clean measurement so promotions increase profit per customer instead of masking conversion issues.
We optimise feeds, collections, and product metadata so shopping ads and SEO perform better and scale more efficiently.
We track conversion rate, CAC, repeat rate, LTV, and payback windows so decisions are based on long-term profitability, not short-term ROAS.